Point it at your website. It does the rest.

Cast reads your product, understands your audience, and publishes articles and social content on a daily schedule. No briefs. No prompts.

Get the blueprint →

How it works

Give Cast your website URL

One URL. Cast reads your site, extracts your product, audience, tone, and offer. Confirms what it found.

It builds a brand profile

USP, audience pain points, voice rules, content topics. Everything downstream reads from this profile.

Daily: trends, posts, scheduled

Every morning: research trending topics, write social posts for three platforms, schedule at peak times.

Weekly: research, article, published

Every Monday: find keyword gaps, write a long-form authority article, publish to your site, promote on social.

What it produces

Authority articles

1,500 to 3,000 words. SEO optimised. Internal links. Published to your site. Promoted across social. Builds search presence over time.

Product posts

Three platforms: TikTok, YouTube Shorts, Facebook. Five post angles rotated weekly — benefit, proof, story, question, CTA. Never repeats an angle within 7 days.

Trend reactive posts

Connects trending news to your product. Flagged urgent (post within 4 hours) or normal (post today). The highest-engagement format.

Analytics summary

WhatsApp message every evening. Posts published, opt-ins today, sales today. Top performing content this week.

Approval modes

Choose how involved you want to be.

Full autopilot

Everything publishes automatically. Review the evening summary.

Articles only

Articles queue for your approval. Social posts auto-publish. WhatsApp notification per article.

Full review

Everything queues. Daily batch summary. You approve or reject each piece.

The blueprint explains how to set up Cast for your product.

Free PDF. The full system, step by step.

Get the Factory Method →